Heuritech 2025 Trend Calendar
This report highlights what Heuritech does best: Trend Forecasting.
Fashion is an industry that embraces rapid changes every day.
At Heuritech, we analyze millions of images on a weekly basis to forecast the market, then we regularly refresh our data to keep our predictions up to date.
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For the first time ever, we’re combining our data-driven insights and fashion expertise to launch the Trend Calendar, a comprehensive guide designed to help you navigate the key trends for the year ahead.
To kick things off, we begin with a reflection on our 2024 trend predictions to demonstrate why Heuritech is the go-to for spotting what’s next in fashion.
Trend forecasting isn’t necessarily about discovering something entirely new, it’s about identifying how fabrics, shapes, prints, and colors evolve, gain renewed attention, and take on fresh forms.
It’s about understanding the cycles of influence and how they translate from the runway to real life in order to determine which of these trends consumers will actually wear—and why.
To anticipate the trends of 2025, we must first reflect on what 2024 offered. This past year, “Quiet Luxury” and the growing phenomenon of “Luxury Fatigue” played a significant role in shaping the fashion industry. The focus shifted to timeless, minimalist pieces that exuded a sense of safety and calm. Monochrome outfits and iconic wardrobe staples flooded our social media feeds, embracing an understated elegance that resonated with consumers.
Looking ahead to 2025, the spotlight will shift from shapes to fabrics and colors. Expect an emphasis on mixing diverse textures and materials, often with an eco-conscious approach, as sustainability continues to influence design choices. High-quality, investment-worthy pieces will take precedence, catering to consumers who value longevity and craftsmanship. Color trends will embrace a more nuanced approach, with tonal dressing—blending different hues of the same color—emerging as a dominant theme.
Heuritech’s Trend Calendar will provide you with the essential tools to stay aligned and catch trends with a strong estimated growth for 2025.