FW21 Women's Fashion Weeks Report
This comprehensive report analyzes over 180 fashion shows from across the globe, revealing 70 emerging trends in the Fall/Winter 2021 collections. Our insights blend fashion intelligence with artificial intelligence, showcasing how brands navigate the evolving landscape post-pandemic. This edition emphasizes the intertwining themes of nostalgia, liberation, and futurism while spotlighting emerging behaviors and preferences among consumers.
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Report Extract
Key Takeaways
Flamboyant Liberation
Designers have pivotaed toward exuberant, celebratory styles, anticipating social gatherings with an array of luxurious materials like velvet, sequins, and fringe. The emphasis on festive attire reflects a collective optimism for post-COVID life, as brands explore daring silhouettes and statement-making designs, signaling a return to festive dressing and the joy of celebration.
Analog Nostalgia
A yearning for the simplicity of pre-digital times surfaces in collections that prominently feature delicate prints, lace, and muted color palettes. Designers are invoking artistic craftsmanship with crochet, frills, and floral motifs, capturing a romanticized sentiment of the past. This theme reflects a desire for connection as the fashion world integrates comfort with enduring aesthetics.
Space Age Core
Futurism characterizes many collections, showcasing androgynous silhouettes, metallic finishes, and bold neon colors. Designers like Salvatore Ferragamo and Heliot Emil explore innovative materials and sleek silhouettes, embodying a technological ethos that harmonizes modern functionalities with fashion-forward sensibilities. This shift hints at a contemporary reimagination of what future fashion should embody.
Old Money Reboot
The revival of bourgeois aesthetics is marked by timeless silhouettes crafted from luxurious fabrics. Neutral color palettes and sophisticated cuts are prevalent, as brands like Max Mara and Fendi prioritize understated opulence over ostentation. This trend highlights the fashion industry's shift towards sustainability and mindful consumption, as the focus remains on quality and longevity.
Color Dynamics
Emerging color trends reflect the overarching themes of the collections, with shades like pastel pink and muted greens lending a serene quality, while bold colors like orange and vibrant reds inject energy. Brands are incorporating these tones diversely across garments, highlighting their adaptability within various consumer segments, signifying a clean break from pandemic-related colors.
Other useful resources:
- FW21 Fashion Weeks Trends and Themes
- Trend forecasting on social media: Helping Mango know their customer
- Sneakers: The new it bags for luxury brands
What brands think about our report
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"Thank you for the follow up and sending it to me! This was really interesting and insightful"
- Jessica Rhoads, Anthropologie
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"I appreciated the diversity of themes, but how each theme had cohesion ("Blooming Nature" and "Sleek Futurism" were two I hadn't seen yet)"
- Charles Wilson, New Balance