Fall/Winter 2022 Women's Fashion Week Report

Key Takeaways

Doomsday Dressing

This theme dominated the FW22 runways, where designers channeled a sense of impending doom through grunge, vampy, and industrial aesthetics. Balenciaga's snowstorm show epitomized this theme, while brands like Blumarine and Raf Simons explored it through distressed materials, dark color palettes, and protective, armor-like silhouettes. The popularity of these designs suggests a fashion world deeply attuned to the anxieties of the present moment, using clothing as a form of psychological armor.

Normcore Reloaded

A back-to-basics approach defined this theme, where designers focused on everyday garments like white tank tops, denim, and suiting. Brands like Jil Sander and Bottega Veneta led the charge, presenting collections that emphasized simplicity and timelessness. This trend represents a move away from the exuberant styles of previous seasons, opting instead for understated elegance and functional design. The muted earth tones and classic fabrics used in these collections reflect a desire for stability and comfort in a time of uncertainty.

Cloudwear

Enveloping, voluminous silhouettes were key to the Cloudwear trend, which prioritized comfort and tactile experiences. Puffy coats, fur, and quilted materials were central to this theme, offering a sense of coziness and protection. Brands like Chloé and Stella McCartney embraced this trend, using soft textures and warm colors to evoke feelings of being wrapped in a comforting embrace. This trend speaks to a collective yearning for physical and emotional comfort in the wake of global disruptions.

Light Academia

In contrast to the darker themes, Light Academia brought a youthful, nostalgic vibe to the FW22 runways. This theme, inspired by collegiate aesthetics, featured preppy garments, sportswear elements, and classic prints. Miu Miu and Coperni exemplified this trend with collections that blended traditional school uniforms with modern, playful twists. The Light Academia trend offered a sense of optimism and escapism, appealing to those seeking a balance between tradition and contemporary style.

Tailoring and Suits

Tailoring was a major focus this season, with suits appearing across numerous collections. Designers experimented with various silhouettes, from oversized to slim-cut, and incorporated different fabrics to update the classic suit. Brands like Proenza Schouler and Helmut Lang showcased sculptural tailoring, highlighting the versatility and timeless appeal of well-crafted suits. This trend reflects a return to formalwear after years of casual, loungewear-dominated fashion.

Matching Accessories

Accessories played a crucial role in FW22 collections, with designers opting for matching sets to create cohesive, impactful looks. From monochromatic ensembles to coordinated prints, this trend added a layer of sophistication and polish to the runways. Brands like Michael Kors and Jil Sander led this trend, using bold colors and luxurious materials to elevate their accessories. This approach to styling underscores the importance of detail and cohesion in creating memorable fashion statements.

For a comprehensive analysis of these trends and their implications for the fashion industry, download the full report from our website. Stay informed and ahead of the curve with our in-depth fashion insights.

Other useful resources on Heuritech:
- Resort 2022 & Men’s SS22 Fashion Week Report
- Fall 22 Couture Report
- Menswear Fall Winter 22' Fashion Weeks Report