Fashion & Technology

Discover our groundbreaking approach to trend prediction in fashion with our new forecasting model incorporating the most recent breakthroughs in forecasting technology, featuring state-of-the-art models recently highlighted in scientific research.

In the global apparel manufacturing industry, data-driven strategies will play an increasingly important role in driving efficiency and profitability. With Heuritech’s AI-powered insights, the future of manufacturing optimization is within reach.

As we bid farewell to an incredible 2023, at Heuritech we proudly reflect on a decade of AI expertise, marking our journey from creation in 2013 to becoming a leader in fashion technology.
This year was a testament to the constant balance between our AI prowess and the keen insights of our fashion experts. This synergy of data and fashion expertise continues to fuel the landscape of fashion analytics.

The direct applications of AI in fashion are not only reshaping the way it operates but also addressing critical challenges that have long plagued the industry.
This article explores how AI advancements in 2023 have addressed long-standing issues faced in the fashion and apparel industry.

Heuritech’s fashion experts study the latest runway styles and then analyse their adoption into the mainstream market using our AI-powered tool.
Through a series of key questions, this article explores how these data-driven insights assist various departments to leverage these insights.

At Heuritech, we forecast market demand through consumer data gathered from Social Media. This article explains the process of how Heuritech’s AI solution works.

With Heuritech data insights, global brands can effectively connect with their target audience, build a balanced global and local assortment, increase sell-through, and build a strong brand presence in different regions.

Fashion leaders who source technology such as AI and data as a tool to understand their consumers better and anticipate their behaviour have a significant advantage over competitors.

Fashion leaders who source technology such as AI and data as a tool to understand their consumers better and anticipate their behaviour have a significant advantage over competitors.

This Fall/Winter 2022 season, our fashion and data experts analyzed the top womenswear trends from each fashion week.

Social media is a powerful avenue for consumers today, so analyzing and forecasting trends based on these platforms presents a major upper hand for fashion brands.

At Heuritech, we’re on the front lines of the intersection between fashion and technology. Listen in to how we harmonize the two, both in-house and for our client brands.

For transformation to happen, the fashion industry needs to implement innovative technology to make their modules more sustainable and circular.

Merchandisers are a driving force at any fashion brand, so they require cutting-edge innovation at every turn. Eyes open for 2022.

At Heuritech, we have our finger on the pulse of all things fashiontech. We are at the heart of the digital transformation taking place in the fashion industry, and we had the opportunity to interview one of our clients about this very subject. Our Head of Client Strategy Faustine Tobée sat down with Global Design […]

What is the best strategy to reorganize your fashion brand using digital transformation? The answer lies in your teams.

While data innovation tools have improved fashion design, human creativity remains essential.

Fashion is about collaboration. Today, brands must adopt a more consumer-centric strategy in order to capture the times and the market.

E-commerce websites have become central to fashion brands’ success. Discover how social media-based trend forecasting can help.

Fashion brands today draw from a myriad of data sources. What types of data do brands need to make the best collection-planning decisions?

Thanks to market intelligence analysis, fashion brands can choose or avoid certain sneaker styles that are losing or gaining desirability to meet customer demand and increase sales.

The fashion industry is experiencing a rapid digital transformation. While its iterations are vast, trend forecasting technology is one practical solution for brands and retailers.

We asked our fashion prospects and partners some industry-specific questions to get a better clue of 2020. Here’s the lowdown.

The events of this year have pushed the fashion industry to digitally transform in a variety of ways to adapt to changes in communication, events, and retail.

If brands want to be successful on TikTok, they must adapt their social media strategies to suit the specificities of the platform by creating content with a high potential for user engagement.

AI and fashion often misunderstand one another. But more and more, these two worlds are discovering the benefits that their collaboration can provide them.

For fashion brands big and small, Heuritech reveals how brands can sensibly and strategically navigate their way through Covid-19.

Starting in the midst of this year’s FW20 Fashion Month, Covid-19 has brands scrambling to modify their marketing and merchandising strategies. Let us help.

Forecasting fashion trends is notoriously hard. At Heuritech, we tackle this by using a collection of forecasting methods, artificial intelligence and a master algorithm.

The present ways of trend forecasting rely on catwalks and the past to predict the future. Heuritech’s AI solution has cracked today’s fashion market.